Friday, October 07, 2005

Meetings Industry Marketing Awards 2005

The UK meetings industry, which holds its annual National Meetings Week this week, announced the winners of the 2005 Meetings Industry Marketing Awards (MIMA) on Tuesday at London's Carlton Towers. Organised by Meetings & Incentive Travel magazine, the awards were launched in 2002 and seek to recognise the achievements and successes of marketeers in the sector. The awards event was hosted by Sky television news presenter Vivien Creegor. The 12 awards categories included Best Web Site, Best Brochure, Best Print Advertising Campaign, Best Brand Marketing Campaign and Best Integrated Marketing Campaign. Judging was by a panel of industry experts and leading buyers and the awards were supported by a range of sponsors including: ABPCO, BACD, MIA, ICCA, ITMA and MPI. Winners of the award for Best Live Event of the Year was 'Discovery', the tourism event produced by VisitBritain.