Tuesday, September 27, 2005

Cushman & Wakefield Student Fashion Awards

The winner of the Cushman & Wakefield Student Fashion Award 2005 was announced at a glamorous ceremony at London's Royal Opera House recently. These prestigious awards are the only national fashion awards in the country specifically aimed at students. They are organised by the Chartered Society of Designers (CSD) and sponsored by real estate company Cushman & Wakefield. Now in their fourth year they are open to all second and third year BA fashion and textile students in the UK. To enter the awards, students must submit a sheet of designs answering a strict brief. These submissions are short-listed to 24 and each of the shortlisted students is then given £100 to assist in making the garment. The final 24 designs from a total of over 350 entries from across the UK were revealed at a catwalk show at the Royal Opera House hosted by fashion designer Jeff Banks FCSD, a former President of CSD. The panel of judges chaired by Jeff banks also included the king of stretch jeans Peter Golding, Barbara Horspool, head of womenswear design Marks & Spencer, Professor Wendy Dagworthy, Royal College of Art, Anne Tyrrell FCSD, vice president British Fashion Council, Anne Sinclair FCSD and Jill Morris FCSD. Zandra Rhodes, Amanda Wakeley and fashion editor of the Daily Telegraph Hilary Alexander were also involved in earlier stages of the judging. This year the theme for the finalists was the rich cultural and artistic heritage of Africa, South America and South East Asia. The winner of the final, Takayako Tanaka of Central St Martins, London, took his inspiration from Tibetan monks. As winner, he receives £5000 and a further £2000 for his course. The first and second runners-up each received £1000. Perhaps more importantly, each of the shortlisted students - and particularly the final eight - had their work showcased to key industry people, giving them a headstart in the competition for jobs, placements and contracts after graduation.